{"id":26220,"date":"2021-04-02T15:22:16","date_gmt":"2021-04-02T13:22:16","guid":{"rendered":"https:\/\/www.studiochiesa.it\/?p=26220"},"modified":"2024-04-08T12:39:59","modified_gmt":"2024-04-08T10:39:59","slug":"calcio-o-b2b-limportante-e-partire-dal-branding","status":"publish","type":"post","link":"https:\/\/www.studiochiesa.it\/en\/calcio-o-b2b-limportante-e-partire-dal-branding\/","title":{"rendered":"Calcio o B2B? L\u2019importante \u00e8 partire dal branding!"},"content":{"rendered":"

\u201cIl tuo brand \u00e8 ci\u00f2 che le altre persone dicono di te quando non sei presente nella stanza\u201d<\/em>: \u00e8 questa la celebre definizione di brand data dal fondatore e CEO di Amazon Jeff Bezos.<\/p>\n

Mentre David Ogilvy, padre della pubblicit\u00e0 moderna, ha sintetizzato il concetto di brand come\u00a0\u201cla somma intangibile di attributi di un prodotto: il nome, il packaging, il prezzo, la storia, la reputazione e il modo in cui viene pubblicizzato\u201d<\/em>.<\/p>\n

\u00c8 notizia di questi giorni la presentazione da parte dell\u2019Inter della sua\u00a0nuova identit\u00e0 visiva<\/a>, con cui il club punta a esaltare i suoi valori fondanti e a rafforzare il legame con la citt\u00e0 di Milano.<\/p>\n

Il nuovo logo della societ\u00e0 nerazzurra gioca con le iniziali del nome della squadra, Internazionale e Milano, focalizzandosi sull\u2019espressione I M dall\u2019inglese \u201cIo Sono\u201d.<\/p>\n

L\u2019Inter rinnova cos\u00ec la propria visual identity per aprirsi a un pubblico sempre pi\u00f9 digitale e attento all\u2019estetica, affermandosi come icona culturale oltre che sportiva.<\/p>\n

\u201cL\u2019obiettivo \u00e8 rendere il brand Inter rilevante e riconoscibile non solo per i tifosi, ma permettere anche a un\u2019audience pi\u00f9 giovane e internazionale di identificarsi nei valori di inclusione, stile e innovazione che caratterizzano l\u2019Inter fin dalla sua fondazione\u201d<\/em>, spiega una nota della societ\u00e0.<\/p>\n

Anche in ambito B2B il brand riveste un ruolo strategico fondamentale. Nella nostra storia ultratrentennale, infatti, abbiamo dato vita a numerose identit\u00e0 visive, che portassero con s\u00e9 un solido storytelling di fondo.<\/p>\n

Ne \u00e8 un chiaro esempio\u00a0Dalmine Logistic Solutions<\/a>, realt\u00e0 italiana attiva nel mercato internazionale che progetta, produce e installa scaffalature industriali per sistemi di magazzinaggio.<\/p>\n

Nella definizione di una corporate identity forte\u00a0abbiamo creato<\/a>\u00a0un logo dinamico che valorizzasse la storia del brand e riflettesse l\u2019evoluzione e lo sviluppo dell\u2019offerta; abbiamo poi supportato il brand positioning dell\u2019azienda con l\u2019ideazione del payoff \u201cTake your space\u201d.<\/p>\n

Perch\u00e9, che si tratti di calcio o B2B, la differenza \u00e8 davvero poca: il branding \u00e8 sempre la base per una strategia di successo!<\/p>","protected":false},"excerpt":{"rendered":"

“Il tuo brand \u00e8 ci\u00f2 che le altre persone dicono di te quando non sei presente nella stanza”: \u00e8 questa la celebre…<\/p>","protected":false},"author":3,"featured_media":26222,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[125],"tags":[223],"class_list":["post-26220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","tag-223"],"yoast_head":"\nCalcio o B2B? L\u2019importante \u00e8 partire dal branding! - Studio Chiesa<\/title>\n<meta name=\"description\" content=\""Il tuo brand \u00e8 ci\u00f2 che le altre persone dicono di te quando non sei presente nella stanza": definizione di brand data da Jeff Bezos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.studiochiesa.it\/en\/calcio-o-b2b-limportante-e-partire-dal-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Calcio o B2B? L\u2019importante \u00e8 partire dal branding!\" \/>\n<meta property=\"og:description\" content=\""Il tuo brand \u00e8 ci\u00f2 che le altre persone dicono di te quando non sei presente nella stanza": definizione di brand data da Jeff Bezos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.studiochiesa.it\/en\/calcio-o-b2b-limportante-e-partire-dal-branding\/\" \/>\n<meta property=\"og:site_name\" content=\"Studio Chiesa\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pages\/Studio-Chiesa\/407194632625821\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-02T13:22:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-08T10:39:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.studiochiesa.it\/wp-content\/uploads\/2021\/04\/2021_04_02_-Inter_B2B_brand.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Riccardo Mottadelli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Riccardo Mottadelli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/\"},\"author\":{\"name\":\"Riccardo Mottadelli\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/#\\\/schema\\\/person\\\/8a4aeff7283f06229ae255bdab0e2e83\"},\"headline\":\"Calcio o B2B? L\u2019importante \u00e8 partire dal branding!\",\"datePublished\":\"2021-04-02T13:22:16+00:00\",\"dateModified\":\"2024-04-08T10:39:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/\"},\"wordCount\":338,\"publisher\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.studiochiesa.it\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/2021_04_02_-Inter_B2B_brand.jpg\",\"keywords\":[\"2023\"],\"articleSection\":[\"Branding\"],\"inLanguage\":\"en-GB\",\"copyrightYear\":\"2021\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/\",\"url\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/\",\"name\":\"Calcio o B2B? L\u2019importante \u00e8 partire dal branding! - Studio Chiesa\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.studiochiesa.it\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/2021_04_02_-Inter_B2B_brand.jpg\",\"datePublished\":\"2021-04-02T13:22:16+00:00\",\"dateModified\":\"2024-04-08T10:39:59+00:00\",\"description\":\"\\\"Il tuo brand \u00e8 ci\u00f2 che le altre persone dicono di te quando non sei presente nella stanza\\\": definizione di brand data da Jeff Bezos.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.studiochiesa.it\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/2021_04_02_-Inter_B2B_brand.jpg\",\"contentUrl\":\"https:\\\/\\\/www.studiochiesa.it\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/2021_04_02_-Inter_B2B_brand.jpg\",\"width\":1200,\"height\":628},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.studiochiesa.it\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Calcio o B2B? L\u2019importante \u00e8 partire dal branding!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/\",\"name\":\"Studio Chiesa\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/#organization\",\"name\":\"Studio Chiesa Communication\",\"alternateName\":\"Studio Chiesa\",\"url\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/pages\\\/Studio-Chiesa\\\/407194632625821\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/studio-chiesa\\\/\",\"https:\\\/\\\/www.instagram.com\\\/studiochiesa\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/StudioChiesa\"],\"address\":{\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#local-main-place-address\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"45.450479\",\"longitude\":\"9.1723044\"},\"telephone\":[\"+39 0254116738\"],\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}],\"vatID\":\"01687340206\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/#\\\/schema\\\/person\\\/8a4aeff7283f06229ae255bdab0e2e83\",\"name\":\"Riccardo Mottadelli\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/33d5423dec465dfc49290ce68224c29a69ddfedd4b41a8b33db7ff1cfa5610db?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/33d5423dec465dfc49290ce68224c29a69ddfedd4b41a8b33db7ff1cfa5610db?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/33d5423dec465dfc49290ce68224c29a69ddfedd4b41a8b33db7ff1cfa5610db?s=96&d=mm&r=g\",\"caption\":\"Riccardo Mottadelli\"},\"description\":\"Laureato in Lettere Moderne, per cinque anni si \u00e8 dedicato alle relazioni pubbliche nei settori Corporate, Finance e Healthcare. Oggi \u00e8 Project Manager in ambito Marketing e Comunicazione B2B. Cinema, libri e pallacanestro sono da sempre le sue grandi passioni.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/riccardo-mottadelli\\\/\"],\"url\":\"https:\\\/\\\/www.studiochiesa.it\\\/en\\\/author\\\/riccardo\\\/\"},{\"@type\":\"PostalAddress\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#local-main-place-address\",\"streetAddress\":\"Piazza Arcole, 4\",\"addressLocality\":\"Milano\",\"postalCode\":\"20143\",\"addressRegion\":\"Italia\",\"addressCountry\":\"IT\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.studiochiesa.it\\\/calcio-o-b2b-limportante-e-partire-dal-branding\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/www.studiochiesa.it\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/quadratino_SC.jpg\",\"contentUrl\":\"https:\\\/\\\/www.studiochiesa.it\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/quadratino_SC.jpg\",\"width\":696,\"height\":696,\"caption\":\"Studio Chiesa Communication\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"Milano\" \/>\n<meta name=\"geo.position\" content=\"45.450479;9.1723044\" \/>\n<meta name=\"geo.region\" content=\"Italy\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Calcio o B2B? L\u2019importante \u00e8 partire dal branding! - Studio Chiesa","description":"\"Il tuo brand \u00e8 ci\u00f2 che le altre persone dicono di te quando non sei presente nella stanza\": definizione di brand data da Jeff Bezos.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.studiochiesa.it\/en\/calcio-o-b2b-limportante-e-partire-dal-branding\/","og_locale":"en_GB","og_type":"article","og_title":"Calcio o B2B? L\u2019importante \u00e8 partire dal branding!","og_description":"\"Il tuo brand \u00e8 ci\u00f2 che le altre persone dicono di te quando non sei presente nella stanza\": definizione di brand data da Jeff Bezos.","og_url":"https:\/\/www.studiochiesa.it\/en\/calcio-o-b2b-limportante-e-partire-dal-branding\/","og_site_name":"Studio Chiesa","article_publisher":"https:\/\/www.facebook.com\/pages\/Studio-Chiesa\/407194632625821","article_published_time":"2021-04-02T13:22:16+00:00","article_modified_time":"2024-04-08T10:39:59+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.studiochiesa.it\/wp-content\/uploads\/2021\/04\/2021_04_02_-Inter_B2B_brand.jpg","type":"image\/jpeg"}],"author":"Riccardo Mottadelli","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Riccardo Mottadelli","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#article","isPartOf":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/"},"author":{"name":"Riccardo Mottadelli","@id":"https:\/\/www.studiochiesa.it\/en\/#\/schema\/person\/8a4aeff7283f06229ae255bdab0e2e83"},"headline":"Calcio o B2B? L\u2019importante \u00e8 partire dal branding!","datePublished":"2021-04-02T13:22:16+00:00","dateModified":"2024-04-08T10:39:59+00:00","mainEntityOfPage":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/"},"wordCount":338,"publisher":{"@id":"https:\/\/www.studiochiesa.it\/en\/#organization"},"image":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#primaryimage"},"thumbnailUrl":"https:\/\/www.studiochiesa.it\/wp-content\/uploads\/2021\/04\/2021_04_02_-Inter_B2B_brand.jpg","keywords":["2023"],"articleSection":["Branding"],"inLanguage":"en-GB","copyrightYear":"2021","copyrightHolder":{"@id":"https:\/\/www.studiochiesa.it\/en\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/","url":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/","name":"Calcio o B2B? L\u2019importante \u00e8 partire dal branding! - Studio Chiesa","isPartOf":{"@id":"https:\/\/www.studiochiesa.it\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#primaryimage"},"image":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#primaryimage"},"thumbnailUrl":"https:\/\/www.studiochiesa.it\/wp-content\/uploads\/2021\/04\/2021_04_02_-Inter_B2B_brand.jpg","datePublished":"2021-04-02T13:22:16+00:00","dateModified":"2024-04-08T10:39:59+00:00","description":"\"Il tuo brand \u00e8 ci\u00f2 che le altre persone dicono di te quando non sei presente nella stanza\": definizione di brand data da Jeff Bezos.","breadcrumb":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#primaryimage","url":"https:\/\/www.studiochiesa.it\/wp-content\/uploads\/2021\/04\/2021_04_02_-Inter_B2B_brand.jpg","contentUrl":"https:\/\/www.studiochiesa.it\/wp-content\/uploads\/2021\/04\/2021_04_02_-Inter_B2B_brand.jpg","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.studiochiesa.it\/"},{"@type":"ListItem","position":2,"name":"Calcio o B2B? L\u2019importante \u00e8 partire dal branding!"}]},{"@type":"WebSite","@id":"https:\/\/www.studiochiesa.it\/en\/#website","url":"https:\/\/www.studiochiesa.it\/en\/","name":"Studio Chiesa","description":"","publisher":{"@id":"https:\/\/www.studiochiesa.it\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.studiochiesa.it\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":["Organization","Place"],"@id":"https:\/\/www.studiochiesa.it\/en\/#organization","name":"Studio Chiesa Communication","alternateName":"Studio Chiesa","url":"https:\/\/www.studiochiesa.it\/en\/","logo":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/pages\/Studio-Chiesa\/407194632625821","https:\/\/www.linkedin.com\/company\/studio-chiesa\/","https:\/\/www.instagram.com\/studiochiesa\/","https:\/\/www.youtube.com\/user\/StudioChiesa"],"address":{"@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#local-main-place-address"},"geo":{"@type":"GeoCoordinates","latitude":"45.450479","longitude":"9.1723044"},"telephone":["+39 0254116738"],"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}],"vatID":"01687340206"},{"@type":"Person","@id":"https:\/\/www.studiochiesa.it\/en\/#\/schema\/person\/8a4aeff7283f06229ae255bdab0e2e83","name":"Riccardo Mottadelli","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/33d5423dec465dfc49290ce68224c29a69ddfedd4b41a8b33db7ff1cfa5610db?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/33d5423dec465dfc49290ce68224c29a69ddfedd4b41a8b33db7ff1cfa5610db?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/33d5423dec465dfc49290ce68224c29a69ddfedd4b41a8b33db7ff1cfa5610db?s=96&d=mm&r=g","caption":"Riccardo Mottadelli"},"description":"Laureato in Lettere Moderne, per cinque anni si \u00e8 dedicato alle relazioni pubbliche nei settori Corporate, Finance e Healthcare. Oggi \u00e8 Project Manager in ambito Marketing e Comunicazione B2B. Cinema, libri e pallacanestro sono da sempre le sue grandi passioni.","sameAs":["https:\/\/www.linkedin.com\/in\/riccardo-mottadelli\/"],"url":"https:\/\/www.studiochiesa.it\/en\/author\/riccardo\/"},{"@type":"PostalAddress","@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#local-main-place-address","streetAddress":"Piazza Arcole, 4","addressLocality":"Milano","postalCode":"20143","addressRegion":"Italia","addressCountry":"IT"},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.studiochiesa.it\/calcio-o-b2b-limportante-e-partire-dal-branding\/#local-main-organization-logo","url":"https:\/\/www.studiochiesa.it\/wp-content\/uploads\/2023\/05\/quadratino_SC.jpg","contentUrl":"https:\/\/www.studiochiesa.it\/wp-content\/uploads\/2023\/05\/quadratino_SC.jpg","width":696,"height":696,"caption":"Studio Chiesa Communication"}]},"geo.placename":"Milano","geo.position":{"lat":"45.450479","long":"9.1723044"},"geo.region":"Italy"},"_links":{"self":[{"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/posts\/26220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/comments?post=26220"}],"version-history":[{"count":5,"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/posts\/26220\/revisions"}],"predecessor-version":[{"id":42088,"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/posts\/26220\/revisions\/42088"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/media\/26222"}],"wp:attachment":[{"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/media?parent=26220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/categories?post=26220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.studiochiesa.it\/en\/wp-json\/wp\/v2\/tags?post=26220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}