CleanChanger® is the filter changer developed and patented by the Italian company Plast Filtering Systems. It is a self-cleaning and continuous device that allows for the recovery of 100% of the extrusion material, thanks to an automatic breaker plate ejection mechanism that ensures high autonomy and superior filtration quality.
For the launch of "CleanChanger®," we developed a tailored communication plan, which included the creation of a multilingual landing page, a downloadable resource, as well as activities for SEO, SEA, link building, and web PR.
To strengthen brand awareness and image, we created and produced a company video case history in which a prominent BD Plast customer shared their positive testimonial about the product, applying it to their extrusion lines.