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Workout Magazine By Studio Chiesa Communication

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A sustainable way to create an enterprise culture

The new Steellife Digital Re-life Experience project is not just a re-edition of an exhibition from the recent past, but a proposal rich in values that can broaden the contemporary vision of a company, an element of novelty and commitment, a sustainable approach, a “phygital” experience to give value to Marcegaglia’s corporate culture, strengthening its vision and identity.

From consumer to B2B. A journey of over 35 years has led us to evolve from a consumer experience to a specialised partner for Italian B2B industrial companies. Through our communication and branding strategies, we build virtuous partnerships with clients, creating a coherent and dynamic flow that stimulates and amplifies corporate culture, increasing brand value and opportunities for success.

Since 1984 we’ve been involved in over 1,000,000 hours of research, creativity, consultancy and project development

Branding

Corporate identity
Brand identity
Brand naming
Brand positioning
Corporate literature
Art direction, visual and graphic design
Product packaging design

Communication Tools

Web design
Content planning
Content developing
APP developing
Media plan managing
ADV design
Media relations & PR

Digital Marketing and Lead Generation

Digital Strategy
Lead Generation
Web Marketing performances
Social Media Marketing
Email Marketing
Geo Marketing

Sales Tools

Data analysis
Market research
Product publishing
APP
Sampling & gadgets
Video and digital presentation

Video

Corporate video
Product video
Video tutorial
Post-productions

Trade fairs and events

Events
Virtual events
Exhibitions
Conferences

Company museums

Concept
Realization
Development
Virtual tour

Sustainability

CSR Projects
Enhancement
of business culture

Calore pulito

Casa Marcegaglia

60° Marcegaglia

Dana Brevini
Motion Systems

Marcegaglia Buildtech

MEG202021

Marcegaglia Branding

Marcegaglia APP

Fomas

Marcegaglia Energy

Dana Brevini
Motion Systems

Una giornata da leoni

OUR HEADQUARTERS

Since 2012, Studio Chiesa has found a new location in the heart of Milan, in the Naviglio Grande area, which has always been characterised as being a social and cultural melting pot. The former industrial building is the result of a refined redevelopment signed by the architect and designer Mario Bellini to make it his studio, which combines the strong territorial history visible in the exterior façade with a modern reorganisation of the interior spaces. The result is a building with rigorous geometries, embellished by the skilful use of metal that gives contemporary elegance to the structure. Large windows lighten the building’s façade, providing perfect daylight to the interior spaces. The central courtyard scented with jasmine and wisteria, with a large tree in the centre, only appears after crossing the threshold of the main door. A garden suffused with an air of intimate secrecy typical of the hidden courtyards that characterise the city. As soon as you go through the Studio’s door you will be greeted by a warm welcome into a bright space, in pure white tones with large windows, enriched by a large collection of books and art installations. Here you will find a smile, a coffee ready for you and a willingness to listen to all your requests from the whole team. It is in this modern industrial context, that our dynamic creativity factory is located, where ideas are transformed into projects and culture into language.

OUR HEADQUARTERS

Since 2012, Studio Chiesa has found a new location in the heart of Milan, in the Naviglio Grande area, which has always been characterised as being a social and cultural melting pot. The former industrial building is the result of a refined redevelopment signed by the architect and designer Mario Bellini to make it his studio, which combines the strong territorial history visible in the exterior façade with a modern reorganisation of the interior spaces. The result is a building with rigorous geometries, embellished by the skilful use of metal that gives contemporary elegance to the structure. Large windows lighten the building’s façade, providing perfect daylight to the interior spaces. The central courtyard scented with jasmine and wisteria, with a large tree in the centre, only appears after crossing the threshold of the main door. A garden suffused with an air of intimate secrecy typical of the hidden courtyards that characterise the city. As soon as you go through the Studio’s door you will be greeted by a warm welcome into a bright space, in pure white tones with large windows, enriched by a large collection of books and art installations. Here you will find a smile, a coffee ready for you and a willingness to listen to all your requests from the whole team. It is in this modern industrial context, that our dynamic creativity factory is located, where ideas are transformed into projects and culture into language.